Products / Omnichannel
Omnichannel

Thirteen ways in. One queue, one memory, one policy.

Voice, WhatsApp, web chat, your app, email, website forms, social, the dealer portal — even the vehicle or device itself. Every channel lands in the same inbox, on the same case, answered by the same AI agent in the voice that channel needs.

13 channels · one queuelive
Voice callautonomous
WhatsAppautonomous
Web chatautonomous
Companion appautonomous
Emailautonomous
Website formautonomous
Instagram DMautonomous
X (public)draft
Community forumautonomous
Dealer portalcopilot
Legal & consumer forumtriage
Vehicle / device alertproactive
Internal teamcopilot
→ one case, one timeline
13channels into one queue
5reply modes, set per channel
4 waysto know who it is: phone, email, handle, VIN
1case per issue, however many channels
One brain

The same agent, the same facts — in the right register for each channel.

Most omnichannel tools give you one inbox and a different bot per channel. Settl runs one agent behind all of them: the same retrieval over your policies, the same live lookups, the same actions and the same audit trail.

What changes per channel is the writing. A phone answer is two short spoken sentences. WhatsApp gets short lines. Email greets the customer by name and signs off. A public reply on X stays under 260 characters and waits for approval.

One answer · four registerssame facts
VOICE · SPOKEN
“Sunil's about seven minutes away, and I've put fifty rupees in your wallet for the wait.”
WHATSAPP
Sunil is 1.2 km away — with you by 8:25 🙏 ₹50 credit added for the wait.
EMAIL
Hi Priya, Your order ST-48213 is out for delivery and Sunil expects to reach you by 8:25 PM. As it's running well past the promised window, we've added a ₹50 credit to your wallet. Regards, Settl Support
X · PUBLIC, DRAFTED
Sorry about the wait tonight — we've DM'd you the live ETA and sorted a credit. (Awaiting approval)
Rules per channel

Each channel gets its own policy, not a global on/off switch.

Decide channel by channel how much the AI does on its own. Start everything in copilot mode, and switch a channel to autonomous when the judge scores say it's ready.

  • Autonomous — replies directly and hands off when it should.
  • Draft — writes the reply; a person approves it. Built for public posts.
  • Copilot — drafts a private note for your team instead of replying.
  • Triage — never replies. Legal notices are classified, linked and escalated.
  • Proactive — reaches out first when a device or vehicle reports a fault.
Reply policy · per channelyou set it
Autonomous
Replies directly, hands off when it should
Chat, WhatsApp, email, voice, app
Draft
Writes the reply; a person approves it
Public posts on X
Copilot
Drafts a private note for your team
Dealer portal, internal
Triage
Never replies — classifies, links, escalates
Legal notices, consumer forums
Proactive
Reaches out first on the customer's channel
Vehicle and device alerts
Continuity

Customers never have to repeat themselves.

Settl recognises the customer from their phone number, email address, social handle or the VIN on the alert. A WhatsApp message, a tweet and a phone call about the same problem become one case, so when they call and say “I messaged you on WhatsApp”, the agent already knows everything.

Case AV-2041 · masteropen · SLA on track
Charging failure · EX2 · Rahul Shah
ChargingThird occurrenceFrustrated5 channels · 1 case
21:04Vehicle alert
Charging interrupted · fault CHG-201 · battery 21%
21:06WhatsApp
“Not charging and I'm travelling tomorrow.”
21:11X (public)
Angry post — linked as a duplicate, reply drafted
21:20Dealer portal
Baner: charger board replacement, ETA 3 days, loaner
21:42Phone
“I messaged on WhatsApp” — greeted by name, fully briefed
Next best action
Book doorstep pickup · rider said yes on WhatsApp
Pickup booked
Also in Omnichannel
Voice

Calls answered in about a second

Speech-to-speech in English, Hindi and Hinglish, with warm transfer on the same call.

Messaging

WhatsApp, web and in-app chat

Connect your WhatsApp Business number through Meta, Gupshup or Twilio; embed chat with one script.

Email

Any support mailbox

Read and answered over IMAP and SMTP, threads and attachments kept on the case.

Social

Instagram DMs, X, community

Private replies go out; public ones wait as drafts for a person.

Partners

Dealer and service portals

Partner updates land on the customer's case and are rewritten for the customer.

Devices

Vehicle and IoT alerts

A fault code opens the case before the customer notices, and the customer hears from you first.

Questions

Frequently asked

What does omnichannel customer support mean?

It means every channel a customer uses — phone, WhatsApp, chat, email, social — feeds one shared queue and one customer history, so any agent (human or AI) sees the whole conversation no matter where it started. Multichannel just means being present on several channels; omnichannel means they are connected.

Which channels does Settl support?

Voice calls, WhatsApp, website chat, in-app chat, email, website forms, Instagram DMs, X, community forums, dealer or partner portals, legal and consumer-forum notices, vehicle or device alerts, and internal notes. WhatsApp and phone numbers connect through your existing provider.

Do I need a separate bot for each channel?

No. One agent serves every channel. You configure reply policy per channel, and the agent adapts its writing to the channel automatically.

Can we keep humans in charge of some channels?

Yes. Any channel can run in copilot mode, where the AI only drafts private notes, or triage mode, where it never replies at all.

Is the inbox self-hosted?

It can be. Settl's inbox is built on open-source Chatwoot and the whole stack can run on your own infrastructure.

GET STARTED

The queue that empties itself.

Give us your three worst intents and two weeks. We'll run them against your real tickets and show you what closes itself.

↗A working agent on your data, not slides
#Grounded on your policies — cited or handed off
✓Human approval on every action that moves money
TYPICAL RESPONSE · WITHIN ONE WORKING DAY
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